For some reason on a plane ride to Phoenix yesterday I was thinking about how every US President manages to make the same statement each year that the state of the union is strong regardless of the actual state of the union. Somewhere over the Sierra Nevadas, I concluded that there are a lot of personal factors tied into that decision. Would you want to be the first President to declare: the state of the union is messed up and we've got so many problems I don't know where to begin.
In Phoenix, I met with a great friend and we stumbled into a conversation on how decisions are often made in business. He recounted to me a story of observing first hand the study of moving a company's operations to a new city. Much research was done by lots of people spending lots of money to determine the pros and cons of three great cities. What did it come down to? Where the CEO wanted to raise his kids, of course.
I related this kind of thinking to my last company. We sold the company in 2002 because I thought it was the best option available at the time. Six months earlier, our CEO was advocating that the company be shut down (dire details can be shared on request). As a co-founder I argued passionately against it, and to some extent I believed the position held by the CEO came more from the point of view "if I can't run this thing, no one can", than from any sound business judgment. I might have been wrong about that, but I was very aggressive in taking the position that there was lots of opportunity for the company and it didn't make sense to abandon it. As a result, I ended up becoming CEO and found the company a home at which I and other employees stayed for the next three years. But some important words came out when I was having lunch with my friend yesterday. In the very same sentence that I was suggesting our CEO might not have been exercising sound business judgment, I said "there was no way I was going to be associated with a failed company." I can still make a case as to why it didn't make sense to shut it down, but I can't kid myself that I'm not guilty of letting personal factors unrelated to the business impact my decisions.
It's often hard to be objective and not let personal factors get in the way. It's important to seek as many outside, uninterested opinions about a particular issue or topic where personal factors stand a good chance of influencing the outcome. In a way, the idea stems from a political democracy where objective people called voters often do respond with their own opinion on things. Objectivity is what really counts, regardless of how certain individuals may declare the state of the union.
